Demonstrators and Product Promoters Salary in the United States
The median annual wage for demonstrators and product promoters is $39,320, or $18.91 per hour. About 64,520 people work in this occupation nationwide. Wages vary substantially by state — from $50,290 in Michigan to $28,470 in Mississippi.
Wage distribution nationwide
Earnings spread across all U.S. workers in this occupation.
Salary by state
All 48 states with published data, ranked by median annual wage.
| # | State | Median annual | Median hourly | Employment | Location quotient |
|---|---|---|---|---|---|
| 1 | Michigan | $50,290 | $24.18 | 1,360 | 0.74 |
| 2 | New York | $49,150 | $23.63 | 4,510 | 1.12 |
| 3 | Indiana | $47,630 | $22.90 | 530 | 0.40 |
| 4 | Rhode Island | $47,600 | $22.88 | 50 | 0.22 |
| 5 | Massachusetts | $47,590 | $22.88 | 1,000 | 0.66 |
| 6 | California | $46,220 | $22.22 | 18,140 | 2.40 |
| 7 | Oklahoma | $45,760 | $22.00 | 470 | 0.66 |
| 8 | Nevada | $45,030 | $21.65 | 1,200 | 1.87 |
| 9 | Kentucky | $42,910 | $20.63 | 480 | 0.58 |
| 10 | Virginia | $41,600 | $20.00 | 1,870 | 1.10 |
| 11 | Arizona | $39,780 | $19.13 | 3,130 | 2.33 |
| 12 | District of Columbia | $39,750 | $19.11 | 150 | 0.52 |
| 13 | Maryland | $38,900 | $18.70 | 170 | 0.15 |
| 14 | Texas | $38,780 | $18.64 | 4,930 | 0.84 |
| 15 | Washington | $38,670 | $18.59 | 4,020 | 2.73 |
| 16 | South Carolina | $38,590 | $18.56 | 190 | 0.20 |
| 17 | New Hampshire | $38,510 | $18.52 | 60 | 0.23 |
| 18 | Hawaii | $38,490 | $18.51 | 280 | 1.09 |
| 19 | Oregon | $38,430 | $18.48 | 1,700 | 2.08 |
| 20 | Utah | $38,280 | $18.40 | 800 | 1.11 |
| 21 | Wisconsin | $38,220 | $18.38 | 220 | 0.18 |
| 22 | Colorado | $37,750 | $18.15 | 1,150 | 0.96 |
| 23 | Missouri | $37,740 | $18.14 | 610 | 0.50 |
| 24 | Iowa | $37,050 | $17.81 | 280 | 0.44 |
| 25 | Vermont | $37,040 | $17.81 | 150 | 1.22 |
| 26 | Pennsylvania | $36,910 | $17.75 | 720 | 0.29 |
| 27 | Connecticut | $36,890 | $17.74 | 490 | 0.69 |
| 28 | North Carolina | $36,650 | $17.62 | — | — |
| 29 | Illinois | $36,550 | $17.57 | 2,890 | 1.14 |
| 30 | New Jersey | $36,420 | $17.51 | 1,550 | 0.87 |
| 31 | Maine | $35,880 | $17.25 | 190 | 0.71 |
| 32 | Tennessee | $35,070 | $16.86 | 430 | 0.31 |
| 33 | Ohio | $34,610 | $16.64 | 710 | 0.31 |
| 34 | Minnesota | $34,180 | $16.43 | 1,400 | 1.15 |
| 35 | Kansas | $33,770 | $16.24 | 380 | 0.64 |
| 36 | Arkansas | $33,640 | $16.18 | 180 | 0.33 |
| 37 | Montana | $33,070 | $15.90 | 100 | 0.46 |
| 38 | North Dakota | $32,180 | $15.47 | — | — |
| 39 | Nebraska | $32,180 | $15.47 | 200 | 0.48 |
| 40 | Georgia | $32,180 | $15.47 | 560 | 0.28 |
| 41 | Idaho | $31,370 | $15.08 | 330 | 0.92 |
| 42 | Florida | $31,300 | $15.05 | 3,160 | 0.77 |
| 43 | Delaware | $31,200 | $15.00 | — | — |
| 44 | Louisiana | $29,680 | $14.27 | — | — |
| 45 | South Dakota | $29,560 | $14.21 | 70 | 0.34 |
| 46 | New Mexico | $29,110 | $14.00 | 560 | 1.55 |
| 47 | Alabama | $28,630 | $13.76 | — | — |
| 48 | Mississippi | $28,470 | $13.69 | 160 | 0.32 |
Related occupations
Same job family, ranked by national employment.
Frequently asked questions
How much do demonstrators and product promoters make?
The median annual wage for demonstrators and product promoters in the United States is $39,320, or $18.91 per hour. Entry-level workers (10th percentile) earn $31,200, and the top 10% earn $63,850.
How many demonstrators and product promoters are employed in the U.S.?
About 64,520 people work as demonstrators and product promoters nationwide.
Which state pays demonstrators and product promoters the most?
Michigan pays the most at a median of $50,290, followed by New York ($49,150) and Indiana ($47,630).
Which state pays demonstrators and product promoters the least?
Mississippi has the lowest median at $28,470.
Where are demonstrators and product promoters jobs most concentrated?
The location quotient measures employment concentration relative to the national average. The highest is Washington at 2.73×.