Marketing Managers Salary in California
Marketing Managers in California earn a median annual wage of $193,620 —16.1% above the national median of $166,790. That ranks CA #2 of 48 covered states and territories for this occupation.
Wage distribution
How earnings are spread across workers in this occupation, from the 10th to the 90th percentile.
Employment is 1.18× as concentrated as the national average, making California a strong market for this occupation.
Highest-paying states for marketing managers
All 48 states ranked by median annual wage. California is highlighted.
| # | State | Median annual | Median hourly | Employment | Location quotient |
|---|---|---|---|---|---|
| 1 | Massachusetts | $212,020 | $101.93 | 14,270 | 1.54 |
| 2 | California | $193,620 | $93.09 | 54,660 | 1.18 |
| 3 | Virginia | $187,820 | $90.30 | 6,890 | 0.66 |
| 4 | Colorado | $182,730 | $87.85 | 6,010 | 0.82 |
| 5 | New York | $181,200 | $87.12 | 54,000 | 2.19 |
| 6 | New Jersey | $180,040 | $86.56 | 13,510 | 1.24 |
| 7 | District of Columbia | $177,170 | $85.18 | 3,470 | 1.95 |
| 8 | Minnesota | $173,300 | $83.32 | 8,500 | 1.13 |
| 9 | Washington | $172,270 | $82.82 | 8,880 | 0.98 |
| 10 | Connecticut | $169,240 | $81.36 | 5,800 | 1.34 |
Related occupations in California
Occupations in the same job family, compared within California.
| Occupation | California median | U.S. median |
|---|---|---|
| General and Operations Managers | $124,390 | $105,770 |
| Financial Managers | $180,770 | $166,570 |
| Computer and Information Systems Managers | $218,290 | $175,140 |
| Sales Managers | $134,910 | $148,270 |
| Managers, All Other | $174,560 | $141,900 |
| Medical and Health Services Managers | $141,480 | $123,860 |
Frequently asked questions
How much do marketing managers make in California?
The median annual wage for marketing managers in California is $193,620, or $93.09 per hour. That is 16.1% above the national median of $166,790.
What is the entry-level marketing managers salary in California?
Workers at the 10th percentile earn $104,370 per year ($50.18/hour). The 25th percentile is $139,950.
How many people work as marketing managers in California?
About 54,660 people work in this occupation in California, or 3.0 per 1,000 jobs statewide.
Is California a good state for marketing managers?
California ranks #2 of 48 states by median wage for this occupation. Employment is 1.18x as concentrated as the national average, making California a strong market for this occupation.
Which state pays marketing managers the most?
Massachusetts has the highest median wage at $212,020 per year, followed by California ($193,620) and Virginia ($187,820).