Marketing Managers Salary in the United States
The median annual wage for marketing managers is $166,790, or $80.19 per hour. About 395,240 people work in this occupation nationwide. Wages vary substantially by state — from $212,020 in Massachusetts to $98,750 in West Virginia.
Wage distribution nationwide
Earnings spread across all U.S. workers in this occupation.
Salary by state
All 48 states with published data, ranked by median annual wage.
| # | State | Median annual | Median hourly | Employment | Location quotient |
|---|---|---|---|---|---|
| 1 | Massachusetts | $212,020 | $101.93 | 14,270 | 1.54 |
| 2 | California | $193,620 | $93.09 | 54,660 | 1.18 |
| 3 | Virginia | $187,820 | $90.30 | 6,890 | 0.66 |
| 4 | Colorado | $182,730 | $87.85 | 6,010 | 0.82 |
| 5 | New York | $181,200 | $87.12 | 54,000 | 2.19 |
| 6 | New Jersey | $180,040 | $86.56 | 13,510 | 1.24 |
| 7 | District of Columbia | $177,170 | $85.18 | 3,470 | 1.95 |
| 8 | Minnesota | $173,300 | $83.32 | 8,500 | 1.13 |
| 9 | Washington | $172,270 | $82.82 | 8,880 | 0.98 |
| 10 | Connecticut | $169,240 | $81.36 | 5,800 | 1.34 |
| 11 | South Dakota | $167,750 | $80.65 | 220 | 0.19 |
| 12 | Montana | $165,580 | $79.61 | — | — |
| 13 | North Carolina | $165,480 | $79.56 | 10,790 | 0.86 |
| 14 | Illinois | $162,860 | $78.30 | 21,140 | 1.36 |
| 15 | Wyoming | $161,580 | $77.68 | 100 | 0.14 |
| 16 | Oregon | $161,560 | $77.67 | 4,960 | 0.99 |
| 17 | Georgia | $160,760 | $77.29 | 8,510 | 0.69 |
| 18 | Kansas | $154,510 | $74.28 | 1,570 | 0.43 |
| 19 | Maryland | $154,160 | $74.11 | 6,510 | 0.93 |
| 20 | Pennsylvania | $150,810 | $72.51 | 13,840 | 0.90 |
| 21 | Texas | $147,880 | $71.10 | 44,680 | 1.25 |
| 22 | South Carolina | $143,290 | $68.89 | 3,760 | 0.64 |
| 23 | New Hampshire | $143,280 | $68.89 | 1,460 | 0.84 |
| 24 | Florida | $142,620 | $68.57 | 24,820 | 0.98 |
| 25 | Idaho | $142,090 | $68.31 | 1,320 | 0.61 |
| 26 | Utah | $139,830 | $67.23 | 6,100 | 1.38 |
| 27 | Michigan | $138,510 | $66.59 | 6,620 | 0.59 |
| 28 | Arkansas | $136,520 | $65.63 | 1,860 | 0.56 |
| 29 | Indiana | $136,260 | $65.51 | 3,350 | 0.41 |
| 30 | Maine | $135,380 | $65.09 | 1,320 | 0.81 |
| 31 | Wisconsin | $133,600 | $64.23 | 4,890 | 0.65 |
| 32 | Ohio | $132,330 | $63.62 | 10,620 | 0.75 |
| 33 | Arizona | $132,220 | $63.57 | 4,870 | 0.59 |
| 34 | Tennessee | $131,990 | $63.46 | 7,730 | 0.93 |
| 35 | Iowa | $131,120 | $63.04 | 2,210 | 0.56 |
| 36 | Missouri | $130,550 | $62.76 | 6,550 | 0.88 |
| 37 | Kentucky | $128,930 | $61.98 | 1,930 | 0.38 |
| 38 | Oklahoma | $126,920 | $61.02 | 1,420 | 0.33 |
| 39 | North Dakota | $125,580 | $60.38 | 180 | 0.16 |
| 40 | New Mexico | $122,980 | $59.13 | 800 | 0.36 |
| 41 | Louisiana | $120,650 | $58.01 | 940 | 0.19 |
| 42 | Alabama | $120,160 | $57.77 | 1,540 | 0.29 |
| 43 | Hawaii | $117,770 | $56.62 | 570 | 0.36 |
| 44 | Alaska | $116,270 | $55.90 | 240 | 0.29 |
| 45 | Nebraska | $110,570 | $53.16 | 1,910 | 0.73 |
| 46 | Nevada | $107,550 | $51.71 | 3,430 | 0.87 |
| 47 | Mississippi | $100,940 | $48.53 | 770 | 0.26 |
| 48 | West Virginia | $98,750 | $47.48 | 300 | 0.17 |
Related occupations
Same job family, ranked by national employment.
Frequently asked questions
How much do marketing managers make?
The median annual wage for marketing managers in the United States is $166,790, or $80.19 per hour. Entry-level workers (10th percentile) earn $90,260, and the top 10% earn $293,610.
How many marketing managers are employed in the U.S.?
About 395,240 people work as marketing managers nationwide.
Which state pays marketing managers the most?
Massachusetts pays the most at a median of $212,020, followed by California ($193,620) and Virginia ($187,820).
Which state pays marketing managers the least?
West Virginia has the lowest median at $98,750.
Where are marketing managers jobs most concentrated?
The location quotient measures employment concentration relative to the national average. The highest is New York at 2.19×.