Market Research Analysts and Marketing Specialists Salary in Massachusetts
Market Research Analysts and Marketing Specialists in Massachusetts earn a median annual wage of $101,810 —29.3% above the national median of $78,760. That ranks MA #1 of 51 covered states and territories for this occupation.
Wage distribution
How earnings are spread across workers in this occupation, from the 10th to the 90th percentile.
Employment is 1.89× as concentrated as the national average, making Massachusetts a strong market for this occupation.
Highest-paying states for market research analysts and marketing specialists
All 51 states ranked by median annual wage. Massachusetts is highlighted.
| # | State | Median annual | Median hourly | Employment | Location quotient |
|---|---|---|---|---|---|
| 1 | Massachusetts | $101,810 | $48.95 | 39,710 | 1.89 |
| 2 | Delaware | $101,270 | $48.69 | 3,570 | 1.27 |
| 3 | New York | $98,580 | $47.39 | 80,500 | 1.44 |
| 4 | District of Columbia | $98,090 | $47.16 | 6,340 | 1.56 |
| 5 | Washington | $95,120 | $45.73 | 24,460 | 1.19 |
| 6 | California | $94,700 | $45.53 | 119,070 | 1.13 |
| 7 | Colorado | $93,050 | $44.74 | 27,880 | 1.68 |
| 8 | New Jersey | $88,190 | $42.40 | 22,990 | 0.93 |
| 9 | Minnesota | $87,510 | $42.07 | 21,280 | 1.25 |
| 10 | Rhode Island | $86,240 | $41.46 | 3,210 | 1.11 |
Related occupations in Massachusetts
Occupations in the same job family, compared within Massachusetts.
| Occupation | Massachusetts median | U.S. median |
|---|---|---|
| Accountants and Auditors | $99,460 | $83,680 |
| Business Operations Specialists, All Other | $93,270 | $83,050 |
| Project Management Specialists | $114,190 | $102,320 |
| Human Resources Specialists | $85,630 | $75,940 |
| Management Analysts | $134,720 | $101,860 |
| Buyers and Purchasing Agents | $85,970 | $77,710 |
Frequently asked questions
How much do market research analysts and marketing specialists make in Massachusetts?
The median annual wage for market research analysts and marketing specialists in Massachusetts is $101,810, or $48.95 per hour. That is 29.3% above the national median of $78,760.
What is the entry-level market research analysts and marketing specialists salary in Massachusetts?
Workers at the 10th percentile earn $58,090 per year ($27.93/hour). The 25th percentile is $77,220.
How many people work as market research analysts and marketing specialists in Massachusetts?
About 39,710 people work in this occupation in Massachusetts, or 10.9 per 1,000 jobs statewide.
Is Massachusetts a good state for market research analysts and marketing specialists?
Massachusetts ranks #1 of 51 states by median wage for this occupation. Employment is 1.89x as concentrated as the national average, making Massachusetts a strong market for this occupation.
Which state pays market research analysts and marketing specialists the most?
Massachusetts has the highest median wage at $101,810 per year, followed by Delaware ($101,270) and New York ($98,580).