Market Research Analysts and Marketing Specialists · Indiana

Market Research Analysts and Marketing Specialists Salary in Indiana

Market Research Analysts and Marketing Specialists in Indiana earn a median annual wage of $63,700 —19.1% below the national median of $78,760. That ranks IN #37 of 51 covered states and territories for this occupation.

Median annual
$63,700
Median hourly
$30.63
Entry level (P10)
$39,740
10th percentile
Top 10% (P90)
$117,640
90th percentile
Employment
14,400
4.5 per 1,000 jobs
vs U.S. median
-19.1%
U.S. $78,760

Wage distribution

How earnings are spread across workers in this occupation, from the 10th to the 90th percentile.

10th percentile90th percentile
$39,740
$49,110
$63,700
$86,080
$39,740$63,700$117,640
Annual wage distribution. Highlighted segment contains the median of $63,700.

Employment is only 0.78× as concentrated as the national average — this occupation is relatively scarce in Indiana.

Highest-paying states for market research analysts and marketing specialists

All 51 states ranked by median annual wage. Indiana is highlighted.

#StateMedian annual Median hourlyEmploymentLocation quotient
1Massachusetts$101,810$48.9539,7101.89
2Delaware$101,270$48.693,5701.27
3New York$98,580$47.3980,5001.44
4District of Columbia$98,090$47.166,3401.56
5Washington$95,120$45.7324,4601.19
6California$94,700$45.53119,0701.13
7Colorado$93,050$44.7427,8801.68
8New Jersey$88,190$42.4022,9900.93
9Minnesota$87,510$42.0721,2801.25
10Rhode Island$86,240$41.463,2101.11

Related occupations in Indiana

Occupations in the same job family, compared within Indiana.

OccupationIndiana medianU.S. median
Accountants and Auditors$77,720$83,680
Business Operations Specialists, All Other$79,030$83,050
Project Management Specialists$95,020$102,320
Human Resources Specialists$65,600$75,940
Management Analysts$95,560$101,860
Buyers and Purchasing Agents$69,350$77,710

Frequently asked questions

How much do market research analysts and marketing specialists make in Indiana?

The median annual wage for market research analysts and marketing specialists in Indiana is $63,700, or $30.63 per hour. That is 19.1% below the national median of $78,760.

What is the entry-level market research analysts and marketing specialists salary in Indiana?

Workers at the 10th percentile earn $39,740 per year ($19.11/hour). The 25th percentile is $49,110.

How many people work as market research analysts and marketing specialists in Indiana?

About 14,400 people work in this occupation in Indiana, or 4.5 per 1,000 jobs statewide.

Is Indiana a good state for market research analysts and marketing specialists?

Indiana ranks #37 of 51 states by median wage for this occupation. Employment is only 0.78x as concentrated as the national average, so this occupation is relatively scarce in Indiana.

Which state pays market research analysts and marketing specialists the most?

Massachusetts has the highest median wage at $101,810 per year, followed by Delaware ($101,270) and New York ($98,580).

Source: U.S. Bureau of Labor Statistics, OEWS May 2025. Occupational Employment and Wage Statistics, cross-industry estimates. Retrieved 2026-10-26. Figures are rounded by BLS to the nearest dollar (annual) and cent (hourly). Percentile wages describe the distribution of workers, not the pay range for a single job posting. bls.gov/oes